SupercarIQ

Brand Kit

All logos render at 4x via Canvas — true 4K on download. Pixel-level white removal, tight crop, zero fuzziness.

Brand Colors

IQ Black

#0A0A0A

Speed Blue

#7DC8E8

IQ Orange

#C85A1E

White

#FFFFFF

Dark Grey

#1A1A1A

Logo Variants

Primary — Dark

Main usage on dark backgrounds

Primary — Light

Usage on light backgrounds

Reversed — White BG

Print and document usage

Monochrome — Dark

Single-colour dark version

Monochrome — Light

Single-colour light version

Icon — Dark Square

App icon / avatar — 2048×2048px export

Icon — Orange Accent

High-visibility icon — 2048×2048px export

Transparent — Blue

Transparent BG — overlays any surface

Horizontal — Mid Grey

On dark grey card / UI backgrounds

Stacked — Dark

Vertical lockup

Favicon — IQ Black

favicon.ico / 256×256 app icon

Favicon — Transparent

Transparent BG — use on any colour surface

Typography

Primary — UI & Body

Inter

The intelligence behind
everything on wheels.

400 · RegularEngine output at peak RPM

600 · SemiBoldEngine output at peak RPM

800 · ExtraBoldEngine output at peak RPM

900 · BlackEngine output at peak RPM

var(--font-sans) · Inter

Monospace — Data & Labels

Roboto Mono

0-60: 4.0s · TOP SPEED: 200 MPH
VIN: ZA9RU31B0XLA12047

400 · RegularHP: 529 · TORQUE: 457 lb-ft

700 · BoldHP: 529 · TORQUE: 457 lb-ft

var(--font-mono) · Roboto Mono

Type Scale

DisplaySupercarIQ42px · 900 · -0.04em · Hero headings

H1SupercarIQ34px · 800 · -0.03em · Page titles

H2SupercarIQ24px · 800 · -0.02em · Section headings

H3SupercarIQ18px · 700 · -0.01em · Card titles

BodySupercarIQ15px · 400 · 0em · Paragraphs

SmallSupercarIQ13px · 400 · 0em · Captions, meta

LabelSupercarIQ11px · 700 · 0.12em · Mono UI labels

MicroSupercarIQ9px · 700 · 0.18em · Tags, badges

Wordmark

SupercarIQArial Black · 900 · 52px

SupercarIQArial Black · 900 · 36px

SupercarIQArial Black · 900 · 24px

SupercarIQArial Black · 900 · 16px

Usage Rule

"Supercar" is always set in white (or black on light backgrounds). "IQ" is always in IQ Orange #C85A1E. Never change the colour split or use the wordmark in a single colour.

Letter-Spacing — Mono Labels

IQ SCAN

0.08em · Tight

Nav links, tab items

IQ SCAN

0.12em · Standard

Section headings, UI labels

IQ SCAN

0.18em · Wide

Micro tags, badges, status